MW&Co, our dna

France has a strong history, and its industry as well its craftsmen have been an inspiration during decades. Creativity is in the center of the horological universe, the need to dream is ubiquitous.

MW&Co has concentrated its French based knowhow in high added value parts of the watch : Design, research and development, and the manufacture of exclusive components in France. Design, innovation and Made in France are the core values of the brand.

“Design, research and development manufacture of exclusive components in France”


The lugs in the ASSET collection, the brand's first keynote aesthetic and technical signature, housed in a radically disruptive case. They offer the possibility of lenghtwise adjustement and enhance the comfort, that's a world first. Each individual grade 5 titanium lug requires the assembly of 14 micro components.

What was invented belongs to the past, only innovations are worthy of interest

- Ettore Bugatti