ASSET KOTA

Limited edition of 10 pieces

ASSET 2.1

Limited edition of 20 pieces

ASSET KOTA

Limited edition of 10 pieces

ASSET 2.1

Limited edition of 20 pieces

ASSET Jim Pla

Unique piece

ASSET 2.3

“Black titanium” Limited edition of 50 pieces

TRADITION 

In the purest horological heritage, the entire assembly of the ASSET collection is made in-house at our atelier by the firm’s own watchmaker.

For the assembly of one model, our watchmaker devotes a full day, a high level of expertise is required and an extremely meticulous process is being followed.

In order to perpetuate an ancestral know-how, we take great care in selecting the best French partners and craftsmen.

“A DISRUPTIVE DESIGN, A UNIQUE CASE ARCHITECTURE, INNOVATIVE AND EXCLUSIVE TIMEPIECES”

Technology

The lugs in the ASSET collection, the brand’s first keynote aesthetic and technical signature, housed in a totally deconstructed case. They offer the possibility of lengthwise adjustment. Each individual grade 5 titanium lug requires the assembly of 14 micro components.

INNOVATION

With its unique case architecture, each ASSET model features a dynamic case.

The revolutionary shock absorber system dubbed « damper » gives every ASSET watch an extraordinary visual identity.

This avant-garde approach does not only apply to the design, thanks to its asymmetrical shape, the ASSET allows to discover a new sensation on the wrist, providing a powerful visual emotion.

OUR PHILOSOPHY

A successful timepiece requires a combination of two factors: emotion and technique. Devoid of emotion, a watch is a mere product: without technique it’s nothing more than a marketing concept. Only when these two aspects come together can an artefact with distinctive stature emerge.
The watchmaker Romain Mussato is driven by a passion for mechanics, it was this same love of all things mechanical that led him to borrow some of his technologies from the world of motor racing. It’s obvious with the use of lugs with jacks on the ASSET 2.1 Collection. MW&Co is an independent watch company sharing its own vision of horology.

MADE IN FRANCE : AN MW&CO REQUIREMENT

The emotion exuded by the ASSET collection derives from its local roots.

As an independent French company, MW&Co aims to champion the values and colours of French industry. It is indeed in France, that MW&Co spotted the machining and shaping skills needed to bring its first horological creation to life.

KEYS FIGURES

%

of the production cost in France

tailored components for the case

tailored components per “damper” lug

pieces in limited edition

unique architecture

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MW&Co is aiming to add its story to the great saga of French watchmaking and we’re happy to be sharing the first chapter with you.
Romain Mussato, Fondateur
Light is right
Colin Chapman
What was invented belongs to the past, only innovations are worthy of interest.
Ettore Bugatti

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